{"product_id":"9780007556786_starting-a-business-in-7-simple-steps","title":"Starting a Business in 7 simple steps","description":"\u003cp\u003e7 simple steps to a successful start up\u003c\/p\u003e\u003cp\u003eSo you’ve thought about starting a business, but how do you get started? We’ve broken it down into 7 simple steps.\u003c\/p\u003e\u003cp\u003eThis book includes all the advice you need, from working out the objectives and vision of your company and defining your USPs, to writing a business plan and developing the sales and marketing strategy. Follow our simple steps and learn everything you need for a successful start up. Before long you’ll be watching your hard work pay off and doing something you love.\u003c\/p\u003e","brand":"Alex Ritchie and Natalie Campbell","offers":[{"title":"Default Title","offer_id":47285373796501,"sku":"9780007556786","price":4.99,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0484\/3175\/9509\/files\/9780007556786.jpg?v=1776992086","url":"https:\/\/harpercollins.com.au\/products\/9780007556786_starting-a-business-in-7-simple-steps","provider":"HarperCollins AU","version":"1.0","type":"link"}