{"product_id":"9780008276966","title":"The Science of Storytelling: Why Stories Make Us Human, and How to Tell Them Better","description":"\u003cp\u003e\n          \u003cstrong\u003e\u003cem\u003eSUNDAY TIMES\u003c\/em\u003e BESTSELLER\u003c\/strong\u003e\n        \u003c\/p\u003e\u003cp\u003e\n          \u003cstrong\u003e‘If you want to write a novel or a script, read this book’ \u003cem\u003eSunday Times\u003c\/em\u003e\u003c\/strong\u003e\n        \u003c\/p\u003e\u003cp\u003e‘\u003cstrong\u003eThe best book on the craft of storytelling I’ve ever read’ Matt Haig\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e\n          \u003cstrong\u003e‘Rarely has a book engrossed me more, and forced me to question everything I’ve ever read, seen or written. A masterpiece’ Adam Rutherford\u003c\/strong\u003e\n        \u003c\/p\u003e\u003cp\u003e\n          \u003cstrong\u003eWhy stories make us human and how to tell them better.\u003c\/strong\u003e\n        \u003c\/p\u003e\u003cp\u003eThere have been many attempts to understand what makes a good story – but few have used a scientific approach.\u003c\/p\u003e\u003cp\u003eIn this incisive, thought-provoking book, award-winning writer Will Storr demonstrates how master storytellers manipulate and compel us.\u003c\/p\u003e\u003cp\u003eApplying dazzling psychological research and cutting-edge neuroscience to the foundations of our myths and archetypes, he shows how we can use these tools to tell better stories – and make sense of our chaotic modern world.\u003c\/p\u003e\u003cp\u003e\n          \u003cstrong\u003eINCLUDES NEW MATERIAL.\u003c\/strong\u003e\n        \u003c\/p\u003e\u003cp\u003eIn The Science of Storytelling, Storr's creative ability shines through his writing, offering a deep dive into the cognitive disciplines that shape our understanding of stories. His exploration of language, psychology, and neuropsychology is a testament to his authorship and a top contribution to the arts.\u003c\/p\u003e\u003cp\u003eFor fans of (Television Producer) John Yorke (Into the Woods), K. M. Weiland (Writing Archetypal Character Arcs), Malcolm Gladwell (What the Dog Saw), Johann Hari (Magic Pill), and David Mcraney (How Minds Change).\u003c\/p\u003e","brand":"Will Storr, Read by Will Storr","offers":[{"title":"Default Title","offer_id":46889241247893,"sku":"9780008276966","price":26.99,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0484\/3175\/9509\/files\/9780008276966_a6fb0091-ed2f-4a45-9789-181b206bd109.jpg?v=1776888542","url":"https:\/\/harpercollins.com.au\/products\/9780008276966","provider":"HarperCollins AU","version":"1.0","type":"link"}