{"product_id":"9780062939562_so-you-want-to-start-a-podcast","title":"So You Want to Start a Podcast","description":"\u003cp\u003e\u003cstrong\u003e2020 Audie \u003c\/strong\u003e\u003cstrong\u003eAwards® \u003c\/strong\u003e\u003cstrong\u003eWinner – Business\/Personal Development\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eA comprehensive step-by-step guide to creating a hit show, \u003cem\u003eSo You Want to Start a Podcast\u003c\/em\u003e covers everything from hosting and guest booking to editing and marketing - while offering plenty of encouragement and insider stories along the way. \u003cbr\u003e\u003cbr\u003eThough they are the fastest-growing form of media, podcasts are actually difficult to create—and even harder to sustain. Few know the secrets of successfully creating a knockout podcast better than Kristen Meinzer. An award-winning commentator, producer, and former director of nonfiction programming for Slate’s sister company, Panoply, Meinzer has also hosted three successful podcasts, reaching more than ten million listeners. Now, she shares her expertise, providing aspiring podcasters with crucial information and guidance to start their own audio forum. \u003c\/p\u003e\u003cp\u003eMeinzer believes that we each have a unique voice that deserves to be heard. But many of us may need some help transforming our ideas into reality. \u003cem\u003eSo You Want to Start a Podcast\u003c\/em\u003e asks the tough questions to help budding podcasters define and achieve their goals, including:\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWhy do you want to start a podcast? \u003cbr\u003e\u003c\/strong\u003eThink about specifically why you want to start a podcast versus a blog, zine, YouTube channel, Instagram feed, or other media outlet. Find out if a podcast is really the best way to tell your story.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWhat is your show about? \u003cbr\u003e\u003c\/strong\u003eFor any advertiser, corporate partner, or press outlet, you need a snappy pitch. How would you describe what you want to do in two to three sentences?\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWho is your podcast for?\u003c\/strong\u003e \u003cbr\u003eWho are you trying to reach? How will your content and tone appeal to those listeners? \u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eHow is your show going to be structured? \u003cbr\u003e\u003c\/strong\u003eCreate a step-by-step map planning the show out. Think about length, segments, interviews, advice, news reads, and other aspects of successful podcasts you can adapt for your own.\u003c\/p\u003e\u003cp\u003eWith this motivational how-to guide—the only one on the subject available—you’ll find the direction you need to produce an entertaining and informative podcast and promote it to the right audience. \u003cem\u003eSo You Want to Start a Podcast\u003c\/em\u003e gives you the tools you need to start a podcast—and the insight to keep it thriving. \u003c\/p\u003e","brand":"Kristen Meinzer","offers":[{"title":"Default Title","offer_id":46900085915797,"sku":"9780062939562","price":27.99,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0484\/3175\/9509\/files\/9780062939562_fd48837f-dcd1-421a-a2fe-91e75513e6e5.jpg?v=1776888576","url":"https:\/\/harpercollins.com.au\/products\/9780062939562_so-you-want-to-start-a-podcast","provider":"HarperCollins AU","version":"1.0","type":"link"}