{"product_id":"9780063345270_the-price","title":"The Price","description":"\u003cp\u003e\u003cb\u003e“An explosive tell-all book.”—\u003ci\u003eSports Illustrated\u003c\/i\u003e\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003e\u003cb\u003e“This is a must-read masterpiece.”—Paul Finebaum, ESPN college football analyst and \u003ci\u003eNew York Times\u003c\/i\u003e bestselling author\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003e\u003cb\u003eTwo of the nation’s most respected sports journalists team up for a vital, hard-hitting investigation into the tumultuous state of big-time college football.\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003eWe are living in the Wild West of college sports. Name, Image and Likeness endorsements, the transfer portal, collectives, conference realignment, and the powerful influence of media companies have all rendered the notion of amateur athletics a quaint relic of the past, replaced by a Brave New World where money, self-interest, and a powerless NCAA rule.\u003c\/p\u003e\u003cp\u003e\u003ci\u003eThe Price\u003c\/i\u003e is a sweeping, in-depth work of investigative sports journalism that looks at an inflection point in big-time college football. Six time \u003ci\u003eNew York Times\u003c\/i\u003e bestselling author Armen Keteyian and award-winning national college football reporter John Talty conducted more than two hundred wide-ranging interviews with head coaches, athletic directors, conference commissioners, administrators, politicians, power brokers, agents and media executives from one corner of the sport to the other. They reveal never-before-reported details on major players such as Nick Saban, Jim Harbaugh, Kirby Smart, Jimbo Fisher, and Lane Kiffin. Keteyian and Talty’s reporting also lays bare the machinations that destroyed the historic conference that was the Pac-12, purely in the name of greed.\u003c\/p\u003e\u003cp\u003eAs the sport’s premier coaches race for the exits, Keteyian and Talty reveal deep, dark truths about a beloved game under siege—and the financial, physical, emotional and psychological toll taken on everyone whose dreams and fortunes often depend on the final score on a Saturday afternoon.\u003c\/p\u003e\u003cp\u003e\u003ci\u003eThe Price\u003c\/i\u003e goes behind the headlines to uncover the real cost of the game today: \u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cb\u003eNIL and the Transfer Portal:\u003c\/b\u003e Uncover how Name, Image, and Likeness deals and the chaotic transfer portal have created a Wild West where money and self-interest rule, leaving the NCAA powerless.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eCoaching Turmoil:\u003c\/b\u003e Get never-before-reported details from over 200 interviews with giants like Nick Saban and Jim Harbaugh as they grapple with a game that’s spinning out of control.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eConference Realignment Chaos:\u003c\/b\u003e Discover the inside story of the greed and backroom deals that led to the shocking destruction of the historic Pac-12 conference.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eThe Future of College Football:\u003c\/b\u003e Explore the deep, dark truths of a beloved American sport under siege and what the enormous financial and psychological toll means for its future.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Armen Keteyian","offers":[{"title":"Default Title","offer_id":46908544778389,"sku":"9780063345270","price":13.99,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0484\/3175\/9509\/files\/9780063345270_392310d6-a22a-4c46-8989-9d59e55f08aa.jpg?v=1776889904","url":"https:\/\/harpercollins.com.au\/products\/9780063345270_the-price","provider":"HarperCollins AU","version":"1.0","type":"link"}