{"product_id":"9780730449843_innovate-or-die-outside-the-square-business-thinking","title":"Innovate or Die: Outside the square business thinking","description":"\u003cbr\u003e In business, the most valuable commodity is people - and their ability to think outside the square. Without the ability to think innovatively, any business - big or small - risks dying. Here, Jack Collis, an authority on creative marketing, recognized motivational speaker and best-selling author, outlines the importance of original thinking to give you the edge on the competition. Drawing on his many years of experience as a Marketing manager, Jack uses anecdotes and examples to illustrate new ways to approach business, and to succeed at it.","brand":"Jack Collis","offers":[{"title":"Default Title","offer_id":46908367798421,"sku":"9780730449843","price":9.99,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0484\/3175\/9509\/files\/9780730449843_2daac07d-de64-49f0-b56d-046a3138e29f.jpg?v=1776889962","url":"https:\/\/harpercollins.com.au\/products\/9780730449843_innovate-or-die-outside-the-square-business-thinking","provider":"HarperCollins AU","version":"1.0","type":"link"}